TZZ Properties

One of the WORST negotiation tactics you can use is attempting to create urgency. Urgency can work two ways: it can work in your favor and become something you harness to move a negotiation forward, or it can lead to rash decisions.

You never want to make your client feel anxious or pressured, it’s the easiest way to lose their trust. That’s why we’ve developed our THREE P’s of Negotiation: Push, Pull, and Persist, so you can treat each situation with the right response and tactic to move the deal along.