EventLink

As the presenting partner of , activated at the USSF Block Party with the all-new Atlas, a custom “Summer of Soccer” wrapped Tiguan, branded fan experiences, and custom heat-pressed giveaways. Our team executed experiential marketing, fan engagement, data capture, player honoree walkouts, and full event content capture; delivering a seamless, end-to-end brand experience.⚽️🏆​
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Volkswagen x U.S. Soccer: Driving momentum on the road to FIFA World Cup 2026! 🇺🇸⚽️ ​

Volkswagen brought the energy to U.S. Soccer's pre-match block party by engaging fans, showcasing vehicles, and creating meaningful connections. From youth players walking out with the National Team to a premium suite experience, every touchpoint was designed to elevate the matchday moment.