Direct Focus Inc

Production Playbook: Sound OFF

Next time you’re reviewing director reels, try this: turn off the sound. It’s an easy way to focus on the director’s visual storytelling skills. If the story holds up without audio, you know you’ve got something special. Sound can enhance, but strong visuals lead the way.

“Production Playbooks” - Essential tips and strategies for smarter production choices, straight from 30 years of experience. Stay tuned for more!

Neil Goldberg represented Direct Focus Inc and the great team at
Pepsi in this collaboration with VaynerMedia, powerhouse director Hannah Lux Davis, the amazing choreography of Sean Bankhead, and rising star Chloebailey as she turns everybody Footloose!

“Footloose” by Chlöe x Pepsi Soda Shop | Short Film We're cutting loose with a classic, starring the iconic Chlöe ✨ 👢✨