90 Degrees West

𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝘁𝗼 𝗣𝗼𝘀𝘁—𝗕𝗿𝗶𝗻𝗴𝗶𝗻𝗴 𝗕𝗼𝘆𝗱 𝗚𝗮𝗺𝗶𝗻𝗴’𝘀 𝗦𝘁𝗼𝗿𝘆 𝘁𝗼 𝘁𝗵𝗲 𝗦𝗰𝗿𝗲𝗲𝗻 🎥

Celebrating 50 years of Boyd Gaming meant crafting a film that felt as vibrant as its history. From on-location shoots in Vegas to seamless editing, and award-winning sound design, every phase of production played a role in making this video unforgettable.

Swipe through to see how we helped build this from the ground up! Then, watch the full video and experience the story for yourself:

➡️ https://90degreeswest.com/portfolio/boyd-gaming/

𝗛𝗼𝗻𝗼𝗿𝗲𝗱 𝘁𝗼 𝘀𝗲𝗲 𝗼𝘂𝗿 𝘄𝗼𝗿𝗸 𝗼𝗻 𝗕𝗼𝘆𝗱 𝗚𝗮𝗺𝗶𝗻𝗴’𝘀 𝟱𝟬𝘁𝗵 𝗔𝗻𝗻𝗶𝘃𝗲𝗿𝘀𝗮𝗿𝘆 𝘁𝗮𝗸𝗲 𝗵𝗼𝗺𝗲 𝗮𝗻 𝗔𝗺𝗲𝗿𝗶𝗰𝗮𝗻 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗶𝗻𝗴 𝗔𝘄𝗮𝗿𝗱 𝗶𝗻 𝗦𝘁 𝗟𝗼𝘂𝗶𝘀!🎉

From a multi-day shoot in Sin City to a combination of dynamic motion graphics and AI treatments, live-action interviews to a custom-scored soundtrack, this film was a true labor of love.

Aside from the dynamic visuals, 90’s original music composer, Justin Tapp, created the perfect Vegas soundscape. For a city synonymous with music legends, Justin truly hit the perfect note—an absolute jackpot.

Huge thanks to , Scott Conger, , , , Justin Tapp, and the incredible team for bringing this story to the screen!

⏯️ Learn more about Sam Boyd’s legacy and how we brought it to life—watch the full video at the link (in bio)
https://90degreeswest.com/portfolio/boyd-gaming/