The ADnook, LLC

ADnook kids sporting Masters of Scream printing tees from The Crackerjack Shack. 🎃

Narrow your ideal customer down from, "Well...everyone".

"A target market is not the same as anyone who could conceivably buy a product. It’s not a catch-all classification. A target market is deliberately exclusive. That’s what gives it teeth. It is what compels consumers to identify with your brand. It is what gives you insight to speak to them so clearly." via Tom Fishburne | Marketoonist

target market In marketing, one size does not fit all. One size fits none. Many brands try to be all things to all people. General Mills CMO Mark Addicks once commented that too many brands were targeted to & #82…