SWMO PRSA

Find out from Mike Gross, APR, how communicators can show up as trusted advisers when it matters most.

Playbooks create false confidence in a crisis. Mike Gross, APR, explains why judgment, timing and tone matter more — and how to prepare for what’s next. Learn more about how to build credibility and lead when it counts in the PRsay Q&A: https://bit.ly/4eLgPvK

Our May meeting is just a week away on the 14th. Join us to hear from Brandei Clifton, senior publicity manager at Silver Dollar City. She'll help us unpack our PR toolbox! Please register at https://lnkd.in/gcE5z5jY.

There's still time to register for this Thursday's meeting. Local PR pros Mike Brothers (Forvis Mazars US), Jamie Dopp (White River Valley Electric Cooperative) and Kristy Taylor (Jordan Valley Health) will share about communicating organizational change. Come and join us! https://shorturl.at/UhqhT