Testimonial Hero

"When we look for something, we're looking for something we can trust that has social proof to it."

Mosheh Poltorak joined Sam Shepler on the State of Customer Storytelling podcast to talk about best practices for how to start getting customer stories and what they can do for your business.

Check the comments to hear the full episode with Mosheh and learn how to start capturing social proof that will reduce buyer uncertainty.

"Testimonial Hero provides a service that is far and above other alternatives in this space."

Lorita Ba, former VP of Marketing at GreatHorn and now CEO at Narwhal Marketing, explains the value of high-quality video testimonials from Testimonial Hero and how these customer stories impact the sales process.

Building trust with B2B prospects is challenging, but something you must take seriously to ensure your advocacy marketing efforts pay off. You need advocates to trust that you will put them in a situation where they can be comfortable and succeed.

Sam Shepler and Jeff Gabel discuss how companies can build trust with their B2B prospects quickly and create a more successful advocacy partnership.