Koydol

How Koydol Set A New Standard For Commercial Flooring

The emerging franchise is prioritizing the needs of general contractors to break away from competitors in the segment.
In recent years, commercial flooring brand Koydol has made a name for itself as a reliable and effective provider of flooring solutions in the construction industry. Now, as the brand launches its franchise opportunity, it’s worth taking a look at how Koydol broke away from the pack to become the leading name in commercial flooring.

Though Koydol is preparing to launch its first franchise location in 2022, the brand actually goes back to 2006, when president and CEO Amadou T. Agne set out to fulfill his dream of business ownership. At the time, Agne wasn’t entirely sure what kind of company this would be, so he gave it a name that would ring true regardless of which direction the business took. Koydol is a West African expression in the Fulani Tribe that roughly translates to “a strong desire or dream” and that’s exactly what Agne had: a strong desire not only to build a business, but to make his business the best at what it does. 15 years later, Agne has accomplished exactly that, having turned Koydol into a well-respected name in commercial flooring.

“Even when I was still figuring out what Koydol would be, I knew one thing for certain: that I wanted it to be the best at what it does,” Agne said. “Being a successful company was not the goal. The goal was to create something that went above and beyond what was currently being offered in the market.”

Agne experimented with his commercial flooring business for eight years before launching in 2014 to work out the kinks. By that point, Agne had years of experience working with general contractors, but rather than taking what he’d learned from that experience to start his own GC business, Agne decided to use his intimate knowledge of the GC world to better serve the biggest players in that industry.

“I had learned everything about general contracting, and the most obvious path forward was to get into that business myself, but I kept returning to the question of ‘How do I do something that no one else is doing?’ And that’s when I realized that by starting a subcontracting business, I could use my knowledge of the GC side to edge out all competitors on the subcontracting side,” Agne said.

The plan worked, and it worked fast. Just two years after Agne turned Koydol into a commercial flooring brand, one of the largest GCs in the U.S., The Whiting-Turner Contracting Company, hired the company to complete the floors for the MGM National Harbor in Maryland — a massive project for a growing company, and one that would put the Koydol brand on the map.

The MGM project was an unequivocal success for Koydol that did not go unnoticed. In turn, the brand started getting contracts from contractors who previously would not have paid much attention to a two-year old flooring brand. And with each new project, Koydol’s profile grew.

“This industry is all about reputation, and we have always been laser-focused on maintaining a shining reputation,” Agne said. “We have developed a level of trust in just a few short years that other brands spend decades trying to achieve.”

That focus on reputation is at the heart of how Koydol stands out in the construction industry. One of the key lessons that Agne brought from the GC world is that contractors are starved for reliability among subcontractors.

“GCs are very accustomed to subcontractors coming up short and not delivering what they promised. It’s one of the most common frustrations in the industry,” he said. “We’ve made a name for ourselves by always delivering. We have a whatever-it-takes mentality, and that has made us a go-to brand for GCs.”
In fact, Agne says Koydol’s entire business model is designed to meet the needs, and exceed the expectations of, GCs.

“I know the GC side well, which is a major advantage as a subcontractor,” he said. “I know how they operate, I know how they think, and we designed every aspect of Koydol’s operational model to appeal to GCs so that we could edge out all of their other options in our field.”

As Koydol prepares to expand with its new franchise opportunity, Zhanibek Zhumadil, Koydol’s executive vice president of corporate strategy and operations, says the brand is adamant about maintaining its sterling reputation and commitment to the needs of GCs as it hands the reigns to franchise owners in new markets.

“Agne’s goal has always been to be the best, and our whole business model is designed to achieve that,” Zhumadil said. “As we onboard our first franchisees, we’re not simply giving them the keys and hoping they do as good a job as we’ve done; we’ve built a model that, at its core, allows franchise owners to be the best commercial flooring provider in any city.”

To that end, Zhumadil says Koydol is not looking for just any entrepreneur to open a franchise; the brand’s leadership is looking for a select few franchisees with experience in the flooring industry who share Koydol’s strong desire to be the best and who can operate large territories, each of which will include roughly $5–$10 million in projects after five years of being in business.

“We spent 15 years building an incredible business,” Zhumadil said. “We’ve made all the mistakes that come along with starting a business from scratch, and we’ve refined the business so our franchise owners don’t have to make those same mistakes. We are looking for people who share our grit and passion, people who know how to get involved in their communities and build relationships, and people who are not satisfied with moderate success — they want to be the best.”

The cost to open a Koydol franchise ranges from $79,500 to $122,000, including a $30,000 franchise fee. For more information on franchising with Koydol, visit http://www.koydolflooring.com or call 202-449-9525.

Own a Koydol Franchise

Fast-growing commercial flooring brand Koydol offers best-in-class flooring products and installation services for high-profile businesses with time-sensitive projects that demand expertise.

Currently on the brink of rapid growth, Koydol plans to launch eight franchisee-owned territories by the end of 2023, starting with markets in Virginia, North Carolina and Pennsylvania. By 2025, the brand aims to add 10 to 15 new territories per year, with a goal to cover all major metropolitan areas within the next five years.
Unlike most franchises, which typically expand their footprints by onboarding large numbers of franchisees, Koydol is aiming for a small number of franchisees to operate large territories, thereby increasing each of their potential revenue. Each territory will include roughly $5 to $10 million in projects each year after the fifth year of being in business.

For more information on franchising with Koydol, visit http://www.koydolflooring.com or call 202-449-9525

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Own a Koydol Franchise

Fast-growing commercial flooring brand Koydol offers best-in-class flooring products and installation services for high-profile businesses with time-sensitive projects that demand expertise.

Currently on the brink of rapid growth, Koydol plans to launch eight franchisee-owned territories by the end of 2021, starting with markets in Virginia, North Carolina and Pennsylvania. By 2022, the brand aims to add 10 to 15 new territories per year, with a goal to cover all major metropolitan areas within the next five years.

Unlike most franchises, which typically expand their footprints by onboarding large numbers of franchisees, Koydol is aiming for a small number of franchisees to operate large territories, thereby increasing each of their potential revenue. Each territory will include roughly $5 to $10 million in projects each year after the fifth year of being in business.

For more information on franchising with Koydol, visit http://www.koydolflooring.com/ .

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The commercial flooring brand is looking for qualified franchisee candidates in Virginia

Commercial flooring brand Koydol, one of the biggest names in the industry, is looking for franchisee candidates in Virginia to grant exclusive territories such as Richmond, Roanoke, and Norfolk.

“We’re excited to finally franchise our brand and in doing so, become the first strictly commercial flooring franchise in the market,” said Koydol president and CEO Amadou T Agne. “We always planned to launch a franchise opportunity, but we wanted to make sure we had a solid operational model before we took that step. Now that we have that in place, we’ve identified Virginia State as the ideal place to launch our franchise program.”

With its close proximity to Koydol’s corporate headquarters in Washington, D.C., southern Virginia is just far enough to allow for a new client base.

For example, the third-most populous metropolitan area in the state of Virginia and the No. 2 city that millennials are moving to, Richmond boasts a thriving, diverse economy that has grown by more than 24% over the last 10 years. Coupled with its booming construction market in both the residential and commercial segments, the “River City” has all the characteristics of a market that will support franchisee success.

What makes the franchise opportunity unique and profitable is its model of bringing on only a small number of franchise partners to operate large territories. After the fifth year of being in business, the brand estimates each territory will generate roughly $5 to $10 million in revenue.

Currently on the brink of rapid growth, Koydol plans to launch eight franchisee-owned territories by the end of 2022, starting with markets in Virginia, North Carolina and Pennsylvania. By 2023, the brand aims to add 10 to 15 new territories per year, with a goal to cover all major metropolitan areas within the next five years.

Offering best-in-class flooring products and installation services for high-profile businesses with time-sensitive projects that demand expertise, Koydol — established in 2006 — has built a reputation for its superior customer service, delivering projects on schedule and within budget.

From hardwood to carpet, ceramic tile to natural stone and sports flooring to resilient flooring, this leading innovator in commercial flooring partners with general contractors, developers, facility managers, architects and interior designers to help them select the best possible product with both warranty and maintenance in mind in order to bring their flooring projects to life.

With a long history of installing flooring in classrooms, hotel lobbies, guestrooms, auditoriums, cafeterias, recreational spaces and even restrooms, Koydol tracks the latest trends and coordinates installs after hours or on weekends in order to minimize disruption for occupants.

Koydol also has the knowledge and expertise needed to meet the strict regulatory requirements of both public and private healthcare facilities — from infection control protocols during installation to sterile environment standards to strict door-gap requirements.

Key to Koydol’s appeal to general contractors is the brand’s steadfast commitment to its word. By developing and refining robust operational systems, Koydol is able to deliver virtually any size project within budget, on schedule and to the contractor’s specifications.

With its eyes on Virginia as it looks to grow strategically, Koydol offers massive ROI potential for the right franchisee.

“An effective operator can easily find an EBITDA of 8% to 10%,” said Agne. “In addition, many of our general contractor clients have offices in Virginia, so we can leverage our established relationships to pe*****te the market fast. At a time when the global flooring market is growing at an annual rate of 6.1%, this is an exciting opportunity to get in on the ground floor.”

The cost to open a Koydol franchise from scratch ranges from $79,500 to $122,000, including a $30,000 franchise fee. For more information on franchising with Koydol, please schedule a call or visit http://www.koydolflooring.com.