GA Creative

After the recent heat wave, this campaign feels especially relevant. ☀️

A simple visual and a clear, humorous message reminded homeowners that heat pumps don't just keep you warm in the winter—they cool your home in the summer, too. And your house has a thing or two to say about it.

Here's what our client had to say after launch:

"We've been busy fielding calls, and our website traffic is up, up, up! I showed our creative to one of our HVAC installers this week and they loved it. Laughed out loud at the melting ice cream cone, in particular."