Replify

We secret shopped 100+ gyms from large national chains to high end boutique studios and large regional players. How phones were handled 👇

📊 Only 31% of calls were answered by a live person
📊 79% never collected a name, phone, or email
📊 88% of leads received zero follow-up
📊 Not a single gym used any form of automation to answer

This is happening in an industry posting 9.9% revenue growth and 23.6% EBITDA margins. The demand is there. The leads are calling. But the vast majority are gone before anyone knows who they are.

This is not a people problem. Front desk teams are stretched thin helping the members already in the building. The phone rings and they have to choose. The person standing in front of them wins every time.

We broke down the full data -- methodology, results, and what operators like Gold's Gym, UFC Gym, and SWEAT440 are doing to close the gap.

🔗 Full report: https://www.replify.ai/ai-sales-service-blog/fitness-industry-secret-shop-report

𝗡𝗘𝗪 𝗔𝗜 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗧𝗲𝗺𝗽𝗹𝗮𝘁𝗲𝘀 & 𝗠𝗼𝗿𝗲; Replify'𝘀 𝗙𝗲𝗯𝗿𝘂𝗮𝗿𝘆 𝟮𝟬𝟮𝟲 𝗥𝗲𝗹𝗲𝗮𝘀𝗲

The Replify team has been busy. This release includes major upgrades, including new AI campaign templates, a reorganization of assistant settings to make the portal clearer, and improved controls for phone and transfers.


Read the full update on the Replify blog: https://www.replify.ai/ai-sales-service-blog/ai-campaign-templates-februrary-2026-product-updates

We’ve completely refreshed the Campaign create-and-manage experience for both one-time and follow-up campaigns. It’s cleaner, easier to navigate, and built to give you more flexibility going forward.

Simple one-time campaigns are now much more powerful. You can:

➡️ Send outreach via phone, text, or email (not just phone calls)
➡️ Schedule campaigns to run at a specific date and time
➡️ Automatically trigger a campaign when a contact is added
➡️ We’ve also turned many of the most common campaign requests into ready-to-use templates (Tutorials are available on the Replify Blog)

We reorganized assistant settings to make it clearer where different types of instructions belong.

Basic Info and Agent Preferences are now combined into a new Core Behavior page, so everything related to how your assistant behaves during conversations lives in one place.

Anything that happens after a conversation ends now lives in a new section called Analysis Settings. This includes qualification instructions, summary instructions, and next steps instructions.

📞 Phone Settings now give you clearer control over call recordings. You can turn recordings on or off and choose to automatically stop recordings when a live transfer occurs.

As always, thank you for your feedback and for continuing to build with us. More improvements are already on the way

— The Replify Team