Energy Circle

Silicon Valley startups are betting they can out-compete HVAC contractors on speed and technology. In our latest episode of The High Performance Edge, Peter Troast talks with Larry Waters of Electrify My Home, who was running that playbook years before the startups made it a pitch. Larry breaks down his all-electric, whole-house model, and why for him, the process and technology serve the work rather than replace it.

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AI search results, Google, and a wave of tech-forward startups are changing what homeowners expect when it comes to pricing. But for high performance contractors, quoting a job before seeing the home isn't transparency, it's malpractice.

See how we’re recommending you respond on your website in our latest blog post.

Price Transparency & the High Performance Reality Homeowners have pricing questions. Publishing the cost of your services on your website isn't the only way to answer. Here are our recommendations for high performance contractors.

Insulation work can be a low-margin grind or a high-margin business. The difference, according to Ken Allison of IDI, comes down to whether you test the house first.

In our newest episode of The High Performance Edge podcast, Ken breaks down the economics and the path to getting there. Have a listen 🎧

Permanent Load Reduction and the Path to High-Margin Envelope Services with Ken Allison Most insulation contractors leave most of the money on the table. Ken Allison of IDI explains why testing the house and a whole-house approach to envelope work changes everything about the ticket size.

Most HVAC contractors won't touch duct work. Too much labor, not enough margin, and a scope that slows everything else down. In our latest episode of The High Performance Edge, Zach Ortwine of Southeast Clean Air Solutions makes the case for what comprehensive high performance work can look like when specialists handle the parts of the job that generalists avoid.

🎧 We've got your weekend listening all tee'd up!

When a high performance contractor walks into a retrofit with a poor envelope, the path of least resistance is to run a Manual J, size the system, and sell the job anyways.

Permanent load reduction is the better answer, but it's a sell too many HVAC contractors avoid. Chris Hughes of The Energy Conservatory explains why, and how to fix it, in our latest episode of The High Performance Edge.