Natalie Brite
05/30/2022
Let me tell you a story 🙃…
Last year I began shifting out of a very coaching, mentoring & teaching heavy service suite … & into a much more collaborative & co-working focused service suite.
Why? Because I realized that no matter how much I taught, guided, or helped folks learn how to do something… many people still struggled to fully grasp concepts let alone implement them.
I saw this as an opportunity to re-evaluate HOW I was helping people. In one of the courses I took in the Sustainable Development program I was in with Michigan State last year, we were introduced to experiential learning & this deeply influenced my decision to rework my service frameworks.
Most indie biz owners wear far more hats than they actually need to (or should!) & though I believe it to be incredibly important for biz owners to know how to do the needle moving stuff for their businesses, I don’t however believe that biz owners should have to do all those things themselves.
The list of To do’s for indie biz owners is never ending. Your marketing department alone has so many facets to it that there’s no great way to run things REALLY WELL & effectively all by yourself- no matter how much you know HOW to do it. There just aren’t enough hours in the day or hands on our bodies to carry it all!
Instead of solely teaching / coaching / mentoring folks on the HOW, I switched gears to focus on creating an experiential environment where I delivered my services in a collaborative, hands on way. I began focusing on helping people not just learn how to do things like develop and launch their biz, design & strategize their brands, craft their service suites, & establish an awesome content direction & marketing strategies… but then ALSO be supported hands on with the actual design, development, running & managing of things.
Clients no longer had to do it all on their own. This brought me to start offering custom design & content creation support for clients, where I design & manage their content & marketing strategies. I also began offering full stack media management support, where I strategize, design & manage their online + social platforms.
You don’t have to do it all yourself 😘.
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Portland, OR
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