Carole Jones

Carole Jones

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06/04/2026

THIS is the missing piece in your content (and it's not what you think)

This simple question will take you from a space of crossing your fingers that what you just posted works to an actual strategy that converts to the right followers and sales.

How do I know it works? Because it’s the missing piece that every single client of mine has when they tell me how their content is all over the place and isn't working.

It’s such a simple question but if you can’t instantly answer it, you’re simply spinning your wheels and wasting your time with your content.

Here’s the question…

Do you know where you’re going?

What’s the very specific, detailed destination that your content will help you reach?

If you can’t answer that FIRST, I want you to hit pause on posting your content.

When we know where we are going, it puts purpose behind every piece of content we publish instead of just throwing out some piece of crap because we “should”

A destination defines each step we take.

A destination prioritizes how we spend our time.

A destination puts fire behind what matters most in growing and scaling our small business.

06/03/2026
06/01/2026

Here’s my May revenue report as a full time content creator repping us women over 50

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