RevolutionParts

A lot of dealers think growing parts revenue means pushing harder into wholesale.

Nicholas Burch at Lincoln of Bloomington took a different approach.

Instead of fighting for more local accounts, he focused on selling parts online and built another steady revenue channel for the department.

What that led to:

- $10K–$15K in additional monthly gross from online parts sales
- Another $10K–$15K/month through Ford incentive rewards and shipping profit tied to parts volume
- Consistent growth without pulling focus from the service drive

No extra sales staff. No chasing receivables. No added wholesale headaches.

Just more revenue from inventory they already had.

Read the full story → https://www.revolutionparts.com/dealer-spotlight/lincoln-of-bloomington/

Dealerships don't fail at online part sales because the demand isn't out there... They struggle because the operation behind it isn’t built to be successful.

The dealerships seeing consistent growth usually have a few things figured out: ownership, fulfillment, pricing, and process.

In this session, we’ll break down the six most common mistakes and what strong ex*****on actually looks like.

You’ll learn:

- How to keep orders moving without creating more chaos
- What frustrates online customers and costs dealers sales
- How successful dealers price parts without hurting gross
- What helps online parts sales grow consistently over time

If you're ready to make online a significant part of your dealer revenue, this session will show you how.

Register → https://us02web.zoom.us/webinar/register/WN_m64x_1zoRLuwoDpsXGcdfw #/registration

From 1–2 orders a day to a national online parts business.

That’s what Breeden Dodge built by committing to eBay and focusing on the inventory they already had.

Jessie Thompson started with no experience in online part sales, a limited budget, and a lot to figure out. Today, eBay drives tens of thousands in sales (nearly 50% of their online parts orders).

What stands out:
- Growth came from existing inventory, not adding more parts
- Shipping went from a cost to a source of profit
- Automation helped scale orders without adding operational chaos

If you’re looking at growing part sales online, this is a strong example of what it can look like without a big team or budget.

Read the full story → https://www.revolutionparts.com/dealer-spotlight/breedan-dodge/