Behavior Shift

Behavior Shift

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02/26/2026

In campus retail, the products that win are the ones students feel immediately.

This is that product.

With bold messaging like “Stop Overthinking Everything,” the Behavior Shift Brain Shift Journal: College Success Edition grabs attention — and delivers real value beyond the cover.

Inside, students get a structured, behavioral science-backed system to:
✔ Clarify goals
✔ Build consistent habits
✔ Reduce overwhelm
✔ Follow through

For bookstore buyers, this means:
📈 Strong shelf engagement
📚 High relevance to student success initiatives
💡 A differentiated alternative to traditional planners

This is more than a journal — it’s a tool students actually use.

🛒 Available now at shop in bio

Learn more:
https://www.behaviorshift.shop/pages/college-success

👉 Let’s connect at CAMEX.

Why Fear of Loss Controls Your Decisions 02/24/2026

Ever stayed too long, played it too safe, or avoided change? This video will change how you see your choices. https://www.youtube.com/watch?v=gXpxBiOz-PA&t=4s

Why Fear of Loss Controls Your Decisions Why does losing $100 feel worse than gaining $100 feels good?In this episode, we unpack Loss Aversion — one of the most powerful and misunderstood ideas in b...

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Phoenix, AZ