RITTA
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04/06/2026
Sharp insights and takeaways from the NY Automotive Forum 2026, where industry leaders examined the evolution of OEM + dealer partnerships, elevated consumer expectations, and global competitive pressures reshaping automotive retail. Our CEO, Koryn Schermer, observed how marketing continues to serve as a stabilizing force — driving confidence, clarity, and connection across an increasingly complex market. The path forward – be more connected, collaborative, and strategically aligned.
12/17/2025
Your CMO asks: “Why should we invest in YouTube?”
Why YouTube matters more than you think:
YouTube isn’t just a video platform — it’s the world’s second-largest search engine, where people arrive with intent.
Higher intent: People search for reviews, tutorials, unboxings — they’re already primed to buy.
95% stronger recall: A TikTok gives a dopamine hit. A longer YouTube review becomes a purchase reference.
Infinite shelf life: Reels fade in 48 hours. YouTube videos rank for years, compounding ROI while you sleep.
Brands on YouTube don’t just get views — they show up at the moment customers decide what to buy.
That’s how we roll — the Samsung MovingStyle M7 Smart Monitor launch! We teamed up with TCShadowlight in Lancaster, PA to capture video and stills of this Smart Monitor that moves. Then we delivered a complete asset and messaging framework to support a smooth, successful launch.
Click here to claim your Sponsored Listing.
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45 Eisenhower Drive
Paramus, NJ
07652
Opening Hours
| Monday | 9am - 5:30pm |
| Tuesday | 9am - 5:30pm |
| Wednesday | 9am - 5:30pm |
| Thursday | 9am - 5:30pm |
| Friday | 9am - 5:30pm |
