Engage Local

I've been thinking this past month or two about the evolution of search and more specifically about the evolution of Local Search. It's been interesting to witness and see all the new opportunities it has created. As I was discussing this with some clients, they encouraged me to put all my thoughts in an article. So I agreed. Hope you enjoy or find some benefit from my rambling here: https://www.linkedin.com/pulse/how-win-local-search-2019-jr-cook

I've been thinking this past month or two about the evolution of search and more specifically about the evolution of Local Search. It's been interesting to witness and see all the new opportunities it has created. As I was discussing this with some clients, they encouraged me to put all my thoughts in an article. So I agreed. Hope you enjoy or find some benefit from my rambling here.

How to Win with Local Search in 2019 Remember 10 years ago when all the craze was about optimizing your site so that it would appear in the top of the search engine listings? Some people might read that and say, “Wait, what do you mean 10 years ago? I’m still working hard on this very thing today!” If you’re one of those people...