Bailey Lauerman
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2026 marks 100 years of both Bosch Wiper Blades and Route 66, and we couldn’t think of a better way to celebrate than by hitting the open road.
Together with Engineering Explained and Gears and Gasoline, we sent a team on a cross-country Route 66 adventure to put Bosch Wiper Blades to the test and tell a story rooted in performance, innovation, and American road-trip nostalgia. We’re proud to share a first look at the journey!
04/20/2026
Congratulations to Ellen Pham, the winner of the 2026 Bailey Lauerman Fund for Student Opportunity scholarship!
Between traveling as head videographer of the Husker women’s gymnastics team, serving as secretary of the Vietnamese Student Association, majoring in broadcast and ADPR, and pursuing a minor in history, we’re not sure when she has time to sleep. In recognition of her commitment to championing diversity through all of her pursuits, Ellen will receive a $5,000 scholarship and a paid BL internship for the summer, where she’ll join our Social Media team. We can’t wait to have her! Read more about her here: https://hubs.li/Q04cNGp30
It’s go time. Our new Bosch Wiper Blades spot dropped and we’re just getting rolling on the campaign. Celebrating 100 years of innovation, Bosch Automotive NA premium wipers are designed for the road ahead. Want proof? See for yourself.
10/16/2025
Do people think about and relate to brands in the same way? Two Americas, Two Mindsets: The Geography of Brand Connection reveals two very different mindsets around relationships with brands: Pragmatists and Experientialists.
The Geography of Brand Connection Study breaks down key attitudinal and behavioral differences between the two and offers insights for brands looking to credibly engage with both. Read the full report: https://hubs.li/Q03P1BNH0
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1299 Farnam Street, Ste 1400
Omaha, NE
68102
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
