RICH LTD.

Perspective from the Trenches on Productivity, Performance, and Life You may have heard of the American reality TV series called Undercover Boss which first aired in 2009 and went on to win several Emmy Awards for Outstanding Reality Program. The show featured executives at well-known companies who go undercover as an entry-level employee to learn about how things really work on the ground level of their companies....

What I Learned from Working on the Front Lines of a POP Display Project Working in the trenches of a POP display assembly and fulfillment project opened my eyes and changed my perspective on productivity, performance, and people.

On the morning of August 7th, 1974, French highwire artist Philippe Petit drew worldwide attention when he walked back and forth for 45 minutes on a thin wire connecting the Twin Towers of the World Trade Center in New York City, the same towers that were destroyed by terrorists on September 11th, 2001. As a large crowd gathered on the streets 1,312 feet beneath him, Petit made 8 passes during which he walked, danced, laid down on the wire, and saluted his audience below from a kneeling position....

Custom Store Fixtures: An Inside Look at the Pioneering Feat to Create Wayfair’s First Large-Format Store Creating an immersive shopping experience for Wayfair’s 1st large-format store required a wide range of over 3000 beautifully crafted custom store fixtures.

In this 2-part blog series, we’ve been exploring the topic of exceptionalism as it relates to creating a custom POP display. We all know mediocrity when we see it- me-too, ho-hum, so what. Similarly, we know exceptionalism the instant we see it. Think about the introduction of the iPhone in 2007, landing on the moon for the first time in 1969, and Michael Phelps’ 8 gold medals and 7 world records at the 2008 Beijing Summer Olympics- all indisputable examples of exceptionalism....

When It Comes to Your Custom POP Display, Strive for Exceptionalism-Part II Exceptional custom POP displays must be unique and superior to the competition. These four exceptional POP displays will inspire you toward exceptionalism.

About 15 years ago our Director of Operations asked if she could bring in her younger brother Tim to help in the warehouse during the summer. Fresh out of high school, Tim earned minimum wage and assisted in packing and doing a variety of odd jobs. One afternoon our head designer Will needed a break, so he started a makeshift game of baseball in the warehouse....

Using POP Displays to Tell a Story Storytelling is becoming more important as a way to stand out at retail. Learn how you can use POP displays to tell your brand’s story and win customers.