Essential Oxygen
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06/15/2026
We are giving away our Organic Oral Care Starter Kit to one winner PLUS two of their tagged friends! Because good friends share the good stuff. đź’™
Inside each kit: Our 3-step Pristine Protocol, a travel-friendly BR Organic Mouthwash, two organic bamboo toothbrushes, and a toothbrush travel case.
To enter:
1. Follow Essential Oxygen
2. Like this post
3. Tag 2 friends you’d love to surprise with a FREE Essential Oxygen Oral Care Kit
Want a bonus entry? Share this post to your stories and tag us.
Winners will be chosen on June 20th. Open to US residents only. Good luck to everyone and happy Oral Health Month!
06/09/2026
When our founder, Kate Linforth was deep in research mode trying to save her own teeth, she kept coming back to one ingredient: hydrogen peroxide. Not the brown bottle under the sink, which contains toxic stabilizers. The food grade version. Pure. Powerful. The same standard of purity we expect from our food.
What she discovered is that hydrogen peroxide has been used for over a century in oral care for good reason. When it meets the bacteria in your mouth, it releases oxygen, which is nature’s original way of cleaning. The result was something her dentist could see in just a month.
That discovery became the cornerstone of every product we make.
Our full story is linked in bio.
06/08/2026
Ever wonder why peppermint feels so refreshing?
It’s not just the flavor.
Peppermint contains menthol, a naturally occurring compound that activates cold-sensitive receptors in your mouth. That’s what creates that unmistakable cooling sensation and “fresh breath” feeling and one reason peppermint has been used in oral care for centuries.
At Essential Oxygen, we use organic peppermint oil, not synthetic flavorings. We believe ingredients should do more than taste good. They should contribute to the overall experience of a clean, refreshed mouth.
Combined with food grade hydrogen peroxide and organic essential oils, peppermint helps create the invigorating feeling that has made BR Organic Mouthwash + Brushing Rinse a customer favorite for more than 20 years.
EssentialOxygen
June is National Oral Health Month, and we’re celebrating with the story that started it all.
Before Essential Oxygen existed, our founder and CEO, Kate Linforth, was searching for answers. Despite doing everything she was supposed to do for her teeth, her oral health continued to decline. She struggled with deep gum pockets, sensitivity, and persistent tartar buildup, while watching a family history of tooth loss unfold before her eyes.
At the same time, Kate had built a thriving raw foods company serving a community passionate about wellness. That experience led her to ask a simple question:
What would nature do?
Through research and scientific inquiry, she discovered something powerful: oxygen is one of nature’s most effective ways to clean. In rainwater, rivers, plants, and even our own bodies, oxygenation helps support healthy ecosystems. Paired with pure essential oils, it inspired a completely different approach to oral care.
That discovery led to the creation of BR | Organic Mouthwash + Brushing Rinse- an oxygen-powered formula that transformed Kate’s own oral health and would go on to become the nation’s #1 selling natural mouthwash.
More than 20 years later, that same philosophy still guides everything we make: a deep clean that’s truly clean. No alcohol. No artificial ingredients. Just thoughtfully chosen ingredients that work in harmony with people and the planet.
Today, Essential Oxygen is a women-owned, Certified B Corporation offering organic oral care and non-toxic household products powered by food grade hydrogen peroxide and pure essential oils. Our mission remains the same as it was in 2005: proving that clean doesn’t have to come at the expense of your health, or the earth.
Happy National Oral Health Month.
05/26/2026
Why do we use food grade hydrogen peroxide in our cleaners?
Because it’s powered by simple chemistry. As it helps lift away germs and grime, hydrogen peroxide naturally decomposes into water and oxygen.
No toxic residues.
No synthetic fragrance.
No petroleum-derived ingredients.
Just a biodegradable formula designed with both performance and people in mind.
For the surfaces kids touch, pets nap on, and families live around every day, that matters deeply to us.
That’s why we believe in creating cleaning products that are effective, thoughtfully formulated, and safe for the environment.
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Novato, CA
94947
