HighRes Public Relations

250 years young. Happy birthday, America. From our family to yours, have a safe and wonderful Fourth of July weekend.

The best PR doesn't always come from reading off a checklist during the intake call. It comes from the tangent, the off-script way the conversation can wander, the “wait, tell me more about that”. When your kickoff calls get a little messy, they can produce amazing results.

Full article here: https://www.highrespr.com/your-pr-kickoff-call-should-feel-messy-thats-a-good-thing/