ThankView

"The 3 things that erode donor trust the most are mission vagueness, public misunderstanding, and lack of accountability. All of those things are exacerbated by leadership turnover."

During an 8-year span of her career, Cat Comley Adams saw 6 different chancellors and reported to 11 different supervisors. In the midst of these big leadership changes, she led a team of fundraisers to raise $35MM towards a $1.3B campaign goal.

How? She kept laser-focused on her donor relationships.

On this week's episode of the Mentorship Matters podcast, Cat and Kim Nyoni talk about the key to staying grounded when turnover is high and there's so much in flux.

Your alumni are more than just a number… even if there are thousands and thousands of them!

❤️ 🤍 At the University of Massachusetts, a school with ~18,000 graduates every year, they make sure to personally thank every… single… donor… with ThankView: https://hubs.ly/Q01vFQHb0

Chelsie Field, the Assistant Director of Annual Giving at UMass, shares how her team utilizes ThankView and their current students to share authentic gratitude at a mass scale. Digital stewardship has never been easier, more genuine, and more effective!

🦄 Try ThankView today with the 14-day free trial!