SignValue

Exciting News from SignValue!

We're thrilled to announce the successful completion of a plant valuation project in Northern California for one of our esteemed clients. This project involved a comprehensive analysis of over 20 premium bulletin OOH assets operated by our client along a primary corridor north of San Francisco.

We're honored by the trust clients nationwide place in us for their OOH asset evaluations. Each project allows us to delve deeper, uncover new insights, and truly appreciate the hard work and dedication our clients pour into the OOH industry.

In the second quarter of 2023, the Out of Home (OOH) advertising industry has shown remarkable growth. According to the Out of Home Advertising Association of America (OAAA), quarterly revenue surged by 2.2%, reaching a whopping $2.68 billion, making it the second-highest quarterly revenue in OOH history.

The digital OOH sector, which accounts for over a third of total sales, experienced an impressive 12.9% growth compared to the previous year. Notably, the Transit category led the charge with a 7.7% increase from the same period in 2022.

Read Full Article: https://conta.cc/46zXxT3
OAAA Post: https://conta.cc/3QyfSuk

Out-of-Home Advertising: Second Quarter 2023 Marks Historic Growth - SignValue Tweet Share Out-of-Home Advertising: Second Quarter 2023 Marks Historic Growth In the second quarter of 2023, the Out of Home (OOH) advertising industry had a 2.2% boost in revenue, reaching $2.68 billion, as reported by the Out of Home Advertising Association of America (OAAA). This is the second-h...