Sara Reed - Coldwell Banker Realty

Everyone is entitled to their own opinion, but your agent's opinion is useless to you.

Hear me out...as a real estate agent, my job is to best represent YOU. The whole transaction is about you and your best interest.

If you know me, you know I am analytical and thrive on data (aka I'm an excel nerd 🤓).

This is why I don't share my opinions with my clients. Instead, I share facts based on our current market.

For instance, I may tell you that before you list your home, it would be best to paint your kitchen or pre-pack your collection of dog figurines.

It's not because I think your kitchen is ugly or because I don't like dogs (quite the opposite, really!) It's because I know that buyers see certain paint colors as an obstacle that keeps them from picturing themselves living in your home. It's because I know that pre-packing items that are smaller than a softball make your home appear bigger and more move-in ready.

When I give you your home valuation, it's not the top dollar amount I'd be willing to pay for it...it's a number that I've come to after analyzing comparable homes in the market and what their homes have recently sold for.

Every client I work with gets the same list of things to do to prepare for listing because I know that my personal opinion of your home is not helpful. With me, you get the facts so that you can make real estate decisions with confidence.

I often share my clients home buying and selling experiences but I don't think I've ever shared my full story! Hang on tight because 3 homes later it's a long one.

In 2017 I bought a condo as a single female - I let Cody move in with me but he had to pay rent haha! This is the home we came home to after getting engaged in Lake Park. The first home renovation project we tackled together (peep that beautiful kitchen in photo 2!), and the place I started my real estate career. This condo holds a really special place in my heart - the building was amazing and filled with so many amazing humans. I'm still friends with many of them even though we've mostly moved on to new places now.

In 2019 Cody and I were getting married and starting to outgrow our condo. We loved our neighborhood though and didn't want to move too far. We found a really cute bungalow near UWM. I mean look at those window boxes! Of course I was in love. This home I actually cried leaving when we moved out. We practiced our first dance in the living room, brought our daughter home from the hospital here, and made incredible friends with our neighbors. We also spent so much time together here because of the pandemic and lock down orders. It was really bittersweet leaving this home and I often drive by when I'm in the area (sorry new owners, I'm a little creepy haha).

In 2021 we were at a point where we knew we'd either have to make huge renovations or buy a new home to get what we really needed out of a home. We spent a lot of time in Grafton already (hello Costco!) and knew we loved that area. We started looking and found a new construction neighborhood. We decided to take the leap and we are so thankful we did. We've watched Millie take her first steps here, we've gone sledding in our backyard, and we have the most incredible neighbors.

We've grown from a small condo, to bungalow, to a family home by making smart investments, making thoughtful upgrades to increase equity, and listening to our gut when it comes to our needs as a family.

Homes always have a story and I love being part of that story for my clients.