Finconoso

Finconoso

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02/07/2023

“What exactly do you do?”
Frankly speaking, it’s a lot.
Being in the independent CFO / financial ops game for the better part of a decade now, I struggle to keep my “elevator pitch” to a reasonable sentence.
So here’s a quick video we put together to summarize all the cool ways we can help.
And in case you just want me to get to the point, here’s a big chunk of text!
For small companies and startups:
Entity Structure
Tax planning and analysis\
Establish accounting and payroll systems
Funding
Growth consulting
Financial forecasts / Pitch decks
Growth Stage:
Finance application stack (Fintech consulting)
Merchant services / Wire transfers
Monetizing payments (B2B SaaS)
Tax Credits
Advanced Firms:
CFO / Controller Role
Financial/digital transformation, u
Automated Reporting
Custom KPI dashboards
Internal controls & Risk Management
Performance improvements,
Advanced FP&A capabilities

01/01/2023

I’m often asked, “how do I value my startup ‘easily’”?

Well… you just can’t. Startup valuation is simply the value of a startup business taking into account the market forces of the industry and sector in which that business belongs.

Easier said than done, right?

Check out this video on my thoughts regarding startup valuation!

Timeline photos 08/08/2022

Don’t be afraid to ask for feedback and take that into account for the next time you pitch. Now if the investor isn’t willing to provide any, don’t push the issue. It is their time you’ve just spent and are asking more of, so it’s a fine balance to achieve.
If you can, have another team member there to take notes and review with them after the fact. Look for weak-points, areas you stumbled over, and slides that led to negative reactions from the investor. Keep refining, practicing, and executing even if you think you’ve found the perfect pitch.
You’ll really never know how good your pitch is until you actually do it. Don’t stress yourself out, and treat every investor pitch as a learning experience for you and your business. You’ll only continue to get better and better and can apply those learnings to every area of your business.

Timeline photos 08/04/2022

To utilize incentive stock options, both employers and employees must meet regulations for the employee to obtain the favorable tax treatment. Requirements for the grant to qualify as an ISO include (but are not limited to):
The option price must be at least the FMV of the stock at the grant date;
The option must be granted pursuant to a written plan that generally must be approved by the shareholders within 12 months before or after the date the plan is adopted;
Grants are only to employees and are generally nontransferable;
The option plan term does not exceed 10 years, and the employees must exercise the option within 10 years of the grant date;
The total FMV of the stock options that first become exercisable is limited to $100,000 in any calendar year; and
The employee must not dispose of the ISO shares sooner than two years after the grant date and one year after the exercise date.

Timeline photos 08/03/2022

If there’s a possibility of a merger or acquisition in your company’s future, your business plan should detail how growth will lead to higher profitability. An outsourced CFO is an experienced and cost-effective resource who can help you prepare a business plan for mergers or acquisitions. A CFO can advise your company whether to proceed with a deal or not. They can also help you make necessary changes in corporate structure and take other actions to make the transition smoother.
&a

Timeline photos 07/25/2022

Lifetime Value – sometimes referred to as customer lifetime value – is the total dollar amount you’re likely to receive from a customer over the life of their account with you. This helps you account for and accurately predict your business’s revenue and profit.

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