Storylink Creative

The most useful data in Exhibitor magazine's Economic Outlook Survey is buried in the spending-by-category breakdown. Here's what it shows: Sixty-seven percent of respondents are maintaining their shipping budgets, with 15 percent increasing. Makes sense. You can negotiate many things in this industry, but the cost of getting your booth from point A to point B is not typically among them.

Show services expenditures are being maintained by 69 percent, with only 8 percent increasing and 18 percent cutting. Given that show services are consistently the category exhibitors complain about most — a category where prices rarely decrease and vendor options are often limited by exclusivity — this particular number suggests not contentment but resignation. People aren't happy with what show services cost. They're just not seeing a way around it.

Read the full blog post: https://www.storylinkcreative.com/post/steady-as-she-goes-for-now

Graphics can make or break your booth design. And in the case of this delightful design for Advantage Solutions at NPEW 2025, elements from their brand refresh were infused throughout the space to turn flooring and fabric walls into bold brand statements, engaging digital graphics, and flooring that did double duty as a wayfinding device. What's more, it's a finalist for The Experiential Design Authority's 2026 ExSys Awards! Cast your vote in the People's Choice category anytime between now and June 8: https://exhibitcitynews.com/exsys-awards/

Are you planning to exhibit outside the United States this year? With Storylink as your partner, you don't have to go it alone! Our award-winning international collaborations ensure smooth sailing, regardless of where your trade show calendar takes you. DM us or email [email protected] for more information on our global capabilities!

https://www.storylinkcreative.com/post/storylink-creative-and-von-hagen-design-recognized-for-international-capabilities