The Price Group

Taco Villa has been testing ways to increase breakfast sales. This was a fast-and-dirty (but delicious) campaign that only ran a few days on two platforms.

It resulted in a 34% increase in sales compared to the same 4-hour window the week prior!

This goes to show that sometimes playing the short game works if you've been playing the long game in building a strong brand and audience that responds!

Was up in Oregon to unplug-you know, chase some critters & run with the cousin wolves. Wound up hangin’ with my pal, Sass. A bit of a recluse but super cool once you get to know him. Every time I say “see you later” he always replies, “not if I see you first” ... classic. Also plays a mean game of hide and seek.