Innovation Protocol

Gold! 3x! We're thrilled to share that our client Kennedy Wilson and their Innovation Protocol team have won Gold in this year's TITAN Property Awards across three categories – brand strategy, brochure design, and website design.

IP partnered with Kennedy Wilson to create a brand system for a new luxury commercial property located at 136 El Camino Drive in Beverly Hills. We crafted a narrative, logo, website, and brochure that helped drive the sale of the property - one of the highest price-per-square-foot office sales in Beverly Hills!

We're honored to receive recognition alongside our stellar clients.

Recently our CEO & Founder Sasha Strauss joined forces with storytelling, marketing, and technology experts Rebecca Coleman and Justin Sternberg at UCLA Anderson’s Storytelling Summit.
 
In today’s world, storytelling is absolutely essential. It’s a powerful tool – from empowering leaders to influence and inspire, helping young professionals articulate their personal brand, and enabling businesses to connect more deeply with their customers.
 
Simply said: Storytelling, done right, can unlock endless opportunities.

So much has changed over the last couple of years. The way we connect with loved ones and co-workers has shifted and so has the way we connect with brands. Just as we supported clients in seizing this moment as an opportunity to reimagine what’s possible, we’ve done the same within our IP walls. We’ve asked ourselves, each other, and our clients: how could WE make everything we do more meaningful, strategic, durable, and FUN? How could we bottle up the way we build brands in a way that captures our tangible business value AND our authentic spirit?

One idea stood out to us and to our clients: at IP, we build intelligent brands. Intelligent brands are built to work hard. They fill gaps, answer tough questions, inspire innovation, and intrigue skeptics with verbal and visual systems that clarify as they amplify.

Our new brand identity celebrates the combination of rigor and spirit with which we approach every client challenge. Our voice is as kind as it is direct, our color palette warm but professional. Honoring our vibrant past AND our bright future, our logo is a new take on our old classic.

We might look a little different, but we’re still the same team bringing all our passion and protocol to all your challenges.

Visit our new website: www.innovationprotocol.com