HelpGood

HelpGood

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03/06/2026

Year over year, nonprofits have increased their spending on digital advertising, recognizing that it takes money to raise money. But when you’re committed to investing the lion's share of funding into the mission, those ad dollars have to streeeeeeetch.

Fundraising is a long-game. Now is the time to prime the pump for those critical end-of-year appeals. We've worked with clients whose media budgets were itty bitty and some that were real whoppers. Wherever your org lands, we can help you make the most of it. Let's go!

See full article in the comments.

Photos from HelpGood's post 04/18/2025

✨ For nonprofits, “year-round” is the new “end-of-year.” ✨

That means year-round engagement with your audience is the key to strong end-of-year giving campaigns. So… if you haven’t already, this is your sign to start planning! Check out HelpGood’s latest blog post for the “why” behind this philosophy, and find out how your nonprofit can leverage social today to make end-of-year fundraising a success.

https://www.helpgood.com/2025/04/15/how-and-why-social-media-is-vital-to-your-annual-fundraising-strategy/

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