Do Good Media

while it's wicked cold outside, if you have a lot of foot traffic in your business (especially good for service businesses - think tire shops, mechanics, supply stores, etc) consider adding a small coffee/hotchocolate station.

Remember that your customers are the heros of their own stories... And all those heroes out there, are cold and could use a warm pick-me-up. You can help solve that problem, while you're solving their initial problem: whatever it is you sell.

**This isn't as helpful for businesses that don't see customers inside of a brick and mortar shop. But think about how you interact with your customers. What's the equivilent of a nice warm cup of joe, for a weary traveller? Consider the extra step of kindness and see if it makes an impact.

*** If you're in North Florida, I feel for you! It's cold out there, and we're just not used to it.

If you're in the market for some DIY projects... this is a great opportunity. Strength of the Strength of The Past is located in Wellborn just off of Highway 90.

Lewis is cleaning up around the lumber yard and has a deal for you! Come by and make a deal. You have to spend a minimum of $100 to make it. So don’t come by and try to nickel and dime him.