Listrak

Are you leveraging AI in your mobile marketing strategy? Many teams are – and scaling quickly because of it.

But as adoption accelerates, it’s important to leverage AI in SMS/MMS and RCS responsibly and compliantly, and in ways that improve the customer experience.

3 key questions marketers should ask via Retail TouchPoints + Listrak:
Q - How is customer data protected?
Q - How does AI support compliance?
Q - Will it improve engagement and conversions?

https://www.retailtouchpoints.com/news/3-key-questions-to-ask-before-adopting-ai-tools-for-sms-marketing/618988/

We’re proud to once again sponsor the Women in Retail Leadership Summit. This community represents the very best of the women leaders shaping the future of retail. Excited for a great week ahead and all the conversations and insights driving our industry forward.