Pure Options

One Last Vibe Check!

Before You Hit the Road, Hit Muskegon

Rolling out of Rothbury this morning? We’re 30 minutes away with a fresh remodel and a full lineup waiting.

Doors open at 10 AM.

Make the drive smoother—swing through before heading home.

📍1965 Holton Rd, Muskegon, MI 49445
Open until 8:45 PM

Today we recognize Juneteenth — a day that marks freedom, resilience, and the ongoing fight for justice.

At Pure Options, our celebration goes beyond words.

We’re committed to:
• Supporting Black-owned brands in our stores
• Creating equitable opportunities within our company
• Investing in community organizations that uplift and empower

We know there’s more work to do.
We stand with those pushing for progress — every day of the year.



Today, we recognize Juneteenth — a day that marks freedom, resilience, and the ongoing fight for justice.

PURE OPTIONS TICKET GIVEAWAY

We’re giving YOU the chance to win a pair of tickets to see , , and live at Grewal Hall on Friday, May 2nd.

Here’s how to enter:
* Tag 3 friends you’d bring to the show
* Follow and
* Share this post to your IG story for a bonus entry

One lucky winner will be announced tomorrow, Wednesday, April 30th, at 4:20 PM in our stories.

Good luck, and we’ll see you at the show.
Must be 21+ to enter. No purchase necessary. Giveaway runs 4/28–4/29.

Light up and let the love roll. 💨✨

Nothing is for sale. You must be 21+ to follow. All content is for educational and entertainment purposes only. All inquiries about product availability will be ignored.