Sound Moves Marketing
07/17/2026
Website accessibility isn’t just compliance anymore—it’s visibility.
If people can’t use your site, they won’t stay. And if they don’t stay, Google notices.
In 2026, accessibility impacts your SEO, AI search presence, and conversions.
1 in 4 users may be struggling on your site right now—let’s fix that.
Ready to make your website work for everyone or want to learn more about what website accessibility and schema implementation could look like for your business?
Contact Sound Moves Marketing to learn more about our Essential SEO Implementation package for 2026.
07/10/2026
Turn Scrollers Into Patients
Stop blending into the background. Your ideal patients are scrolling social media right now—and they're ready to discover you.
Facebook gets them in front of the right people through laser-focused targeting. Instagram lets you show, not tell, with visual storytelling that actually stops the scroll.
With 800M+ Instagram users and millions checking Facebook daily, the question isn't whether to advertise there—it's how to make your message unmissable.
Struggling with ROI? Let's fix it.
Ready to fill your patient chair? 🔗 Visit soundmovesmarketing.com or hit the link in bio to schedule your free strategy call today.
Need help crafting campaigns that convert? We specialize in healthcare advertising that works.
07/03/2026
Every page on your site—whether it's a brief post or comprehensive guide—should be strategically built around keywords that balance search demand with realistic competition levels. This single principle is the foundation of SEO-driven content.
Most people write content…
Then try to “add SEO” later. ❌
That’s exactly why it doesn’t rank.
Every single page on your website—
whether it’s a quick post or a detailed guide—should be built around keywords that balance demand with realistic competition.
Because here’s the truth 👇
SEO is NOT a finishing touch.
It’s the foundation of your content strategy.
Without it?
Even your best writing stays invisible.
👉 Smart content = Strategy first, writing second.
Start asking:
• What is my audience searching for?
• Can I realistically rank for this?
• Does my content solve that intent?
That’s how you stop guessing… and start ranking. 🚀
💬 Comment “SEO” if you want Our 12 page guide that will help you learn the key steps about SEO to optimize your website!
06/30/2026
From referrals to page one on Google in just 90 days.
When Waypoint Career Counseling came to us, nearly all website traffic came from referrals and direct visits. Organic search accounted for just 3.6% of traffic, meaning very few people were discovering the business through Google.
The challenge wasn't the quality of the services being offered; it was visibility.
Through keyword research, on-page SEO optimization, technical improvements, and local SEO implementation, the website began gaining traction in search results and attracting visitors who had never heard of the practice before.
Within 90 days, organic search traffic increased from 3.6% to 18%, multiple target keywords reached page one of Google, and 54% of tracked keywords ranked in the top 10 positions.
Most importantly, the website began connecting with people who were actively searching for career counseling, burnout support, and career coaching services.
Visibility matters because even the best services can't help people if they don't know you exist.
It's not simply about generating more traffic. It's about helping the right people discover your business when they're already looking for the services you provide. When your website is aligned with how people search, visibility grows, discoverability improves, and new opportunities begin to emerge.
Read the full case study: https://www.soundmovesmarketing.com/post/career-coach-foundational-seo-case-study
06/29/2026
A website that works for more people tends to perform better and that shouldn't be surprising.
When visitors encounter barriers, they leave. When content is easier to navigate, understand, and interact with, engagement improves.
Accessibility isn't just about inclusion; it's about creating a better experience that supports visibility, trust, and conversions.
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Kennebunk, ME
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