LOBA Events

OUR BRAND STORY:

LOBA Events wouldn’t be LOBA without our founder and event planner Julieta Lyall (Lyall for short). Born to a Guatemalan mother and Irish/Scottish father, Lyall’s diverse origins have shaped her unique ability to curate events. Lyall attributes her event planning flair to her mother’s Type A personality and her father’s hospitality. Her surname "Lyall" is derived from an old Scottish name meaning Wolf. Wolf translated directly to Spanish is Loba. As a fierce and harmonious tribute to her roots, LOBA was born.