Clarity Digital

Schema markups have shifted from 'nice-to-have' to 'must-have' in AI-powered SEO. Beyond copy and blog posts, AI leverages user-generated videos and explainer content to understand products and pages thoroughly.

Discovering client pain points doesn't have to be expensive. Tools like CallRail and WhatConverts are affordable, and most clients are okay with privacy. Turn on call transcription, and then use LLMs to extract and prioritize pain points based on frequency. It's a powerful data source.

Initially, AI felt like a threat to my content strategy role. I even considered a career change! But now, I see it as a powerful amplifier for creativity. The key is to stay sharp, keep upskilling, and dedicate time to my own writing—not just rely on AI. How are you adapting?