Theory House

*Website confidence* will help you make more money in your business. Here’s what it is and how it can help you!
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Website confidence is a term I coined after working with 20+ women to launch websites. 💃🏼
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I kept hearing that they were so embarrassed by their old websites, they didn’t even want to share them with me, their web designer, let alone anyone else!
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They lacked total confidence in their websites and avoided sharing them because of it.
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So, their websites weren’t doing anything to help their business or make them money. 💻
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And honestly, their concern was completely justified.
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Did you know that 75% of customers admit to making judgements on a company’s credibility based on their website design?
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Yes, 75%!
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So, if you don’t even like your website, chances are your customers and clients won’t either.
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Fast forward- my clients love their new websites and now also love sharing them!
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They’re converting clients and customers and sharing their website link every chance they get.
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They constantly receive compliments on their websites and are proud to market them. 💥
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Because of that, a new website has dramatically impacted their online presence and increased their online sales. 📈
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If you feel like you’re lacking website confidence, it’s most likely hurting other parts of your business.
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And sista, it’s time to finally do something about it! 🥂
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If you want an expert like me in your corner, I will work with you to launch your dream site in just 2 weeks! (Yes, 2 weeks!)
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I only have 2 more website spots left for July, and it’s first come first serve. 🗓
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To get started, set up a free consultation with me, and we will discuss your business, your vision for your site, and my process.
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Simply DM me or fill out the form on my website! We’ll make sure you have website confidence in no time. 💻 🙌🏼

𝐑𝐚𝐢𝐬𝐞 𝐲𝐨𝐮𝐫 𝐡𝐚𝐧𝐝 𝐢𝐟 𝐲𝐨𝐮’𝐯𝐞 𝐛𝐞𝐞𝐧 𝐩𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐥𝐲 𝐯𝐢𝐜𝐭𝐢𝐦𝐢𝐳𝐞𝐝 𝐛𝐲 𝐲𝐨𝐮𝐫 𝟗-𝟓! 🙋🏼‍♀️
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If you’re anything like me, then you started your business as a way to gain lifestyle freedom- whether that’s through flexible hours, higher pay, working from anywhere, or finally getting to be your own boss!
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Starting your own business can change your life and grant a type of lifestyle that’s unparalleled. 🥂
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But, did you know your website is one of the best tools you can use to support that!?
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Yes, seriously! 💻✨
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When I first started my business, I had no idea that my own website could make my average work day 10X easier and help me scale my business like crazy. 🖥🤯
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𝐒𝐨, 𝐭𝐨𝐝𝐚𝐲 𝐢𝐬 𝐚𝐥𝐥 𝐚𝐛𝐨𝐮𝐭 𝐡𝐨𝐰 𝐚 💣 𝐰𝐞𝐛𝐬𝐢𝐭𝐞 𝐜𝐚𝐧 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐰𝐨𝐫𝐤 𝐚𝐧𝐝 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞 𝐟𝐫𝐞𝐞𝐝𝐨𝐦!
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Here are my 7 must-have website functions...
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1. Contact forms
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Allow visitors to contact you through a custom form on your website. Once it’s submitted, the answers will be emailed to you, and you’ll know exactly what type of inquiry it is!
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2. Scheduler
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Forget the back and forth trying to schedule discovery calls by allowing site visitors to book time windows with you! ☎️
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3. Email Marketing
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Use the Newsletter Block to accept new subscribers automatically and confirm their subscription. Then, email subscribers through Squarespace Campaigns with new offers and more!
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4. Auto Publishing
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Schedule new products and blogs to post at certain times on your site and to social media!
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5. Analytics
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Dive into analytics through your Squarespace site or the Squarespace app to see who is viewing what you have to offer on your website!
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6. Inventory Tracking
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Set low stock notifications, and use the Squarespace Commerce app to sell products in-person. Inventory will automatically update! 🥳
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7. Customer Email Notifications
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Set trigger emails for order, shipping, and return confirmations to be automatically send to your customers! 📧👏🏼

Let’s be real~ 𝑰 𝒓𝒆𝒄𝒆𝒊𝒗𝒆 𝒎𝒐𝒓𝒆 𝒒𝒖𝒆𝒔𝒕𝒊𝒐𝒏𝒔 𝒂𝒃𝒐𝒖𝒕 𝑺𝑬𝑶 𝒕𝒉𝒂𝒏 𝒕𝒉𝒆 𝑹𝒆𝒂𝒍 𝑯𝒐𝒖𝒔𝒆𝒘𝒊𝒗𝒆𝒔 𝒈𝒆𝒕 𝑩𝒐𝒕𝒐𝒙.

So, I’m sharing 9 things you can do ASAP to start boosting your SEO! 👇🏼

(Sips rosé) Lets get started, girl!

1. Add a site title and description, even if it’s not visible on your website

2. Write SEO descriptions for each page

3. Set a location to let customers know what area you serve

4. Connect a custom domain (for free!)

5. Optimize URL slugs to reflect content

6. Keep pages efficient and with quick loading times

7. Make strategic updates through a blog or shop while staying within your main content pillars

8. Verify your website with Google Search Console

9. Connect Google Analytics

Note: If you want to dive even deeper with setting up and increasing your SEO, scheduling a phone consult with me! We will look at your website to see what’s working and what needs improved.

𝑰𝒇 𝒚𝒐𝒖 𝒇𝒐𝒖𝒏𝒅 𝒕𝒉𝒆𝒔𝒆 𝑺𝑬𝑶 𝒕𝒊𝒑𝒔 𝒉𝒆𝒍𝒑𝒇𝒖𝒍, 𝒄𝒐𝒎𝒎𝒆𝒏𝒕 𝒃𝒆𝒍𝒐𝒘 𝒘𝒊𝒕𝒉 𝒚𝒐𝒖𝒓 𝒇𝒂𝒗𝒐𝒓𝒊𝒕𝒆 𝑹𝒆𝒂𝒍 𝑯𝒐𝒖𝒔𝒆𝒘𝒊𝒇𝒆! 💃🏼

(Can you tell what show I’ve been binging lately? 😂)

Mine is ! 🥂 @ Indianapolis, Indiana