Generation Self Employed

For serval years now, I’ve been creating short videos that I include in a monthly newsletter I write. Such short promotional videos have come to be called “reels.” Increasingly, I’ve seen social media sites I use, like Facebook, YouTube, Mailchimp, and others, promote the concept of using reels. In this article that I've published in Brainz Magazine, I want to talk about the four key steps you should consider when creating videos to reel in your audience.

Creating Videos To Reel In Your Audience Recently, I received a promotional email that I decided to click on. The company was promoting an app that could take my podcast audio and create a promotional video called a “Reel”. Originally a video marketing tool designed by Instagram, many social media sites now encourage people to create r...

Do you have a landing page where you collect email addresses? Once you have someone’s email address, what do you do with it? A great tool that uses those email addresses you’ve acquired is to periodically send them a newsletter. In this article, we’ll discuss 5 keys to using newsletters to build your brand. You’ll discover why creating a regular newsletter is vital for building your brand identity.

Five Keys To Using Newsletters To Build Your Brand In my recent Brainz article, Your Landing Page Road Map, I talked about three things one needs in order to create a stand-alone webpage that people can visit to learn what you offer, and potentially buy from you. But once you have someone’s email address, what do you do with it? A great tool that ...