Embark Services

Please join us in welcoming Jason Fortney to Embark Services as our newest Business Developer!
Jason was born and raised in sunny Arizona, where he played baseball through high school before attending Arizona State University and going on to play professional golf.
With more than 20 years of experience in the golf industry, Jason has taught golf and managed golf course operations, including course maintenance. Through that experience, he developed a passion for the agronomy side of the business, which ultimately led him to pursue a career in the arboriculture industry and further his passion for trees and outdoor environments.
Jason is also a proud father of four. Outside of work, he enjoys coaching baseball, playing golf, and most importantly, spending time with his family.
We’re excited to have Jason on the team and look forward to the experience, leadership, and enthusiasm he brings to the Arbor Group. Welcome, Jason!

Some structurally weakened trees can be preserved safely with professional cabling and bracing systems.
These systems help reduce stress on vulnerable limbs and tree crotches while improving stability during storms and high winds.
At Embark Services, our Certified Arborists follow ANSI-approved tree care standards to help protect:
• mature trees
• nearby structures
• surrounding property
• long-term tree health
The goal isn’t always removal.
Sometimes the right solution is preservation.

Texas summers can place serious stress on trees, especially trees already dealing with compacted soil, poor nutrition, or root damage.
Signs of heat stress can include:
• wilting leaves
• premature leaf drop
• scorched edges
• thinning canopies
Preventative tree care helps trees handle extreme weather conditions more effectively.
Services like deep root fertilization and proper maintenance can strengthen root systems and improve long-term tree health.
Healthy roots create stronger trees.