H-E-B

On Memorial Day, we pause to honor and remember the brave men and women who gave their lives in service to our country. Across Texas, hundreds of H-E-B Partners are paying their respects by placing flags at the headstones of fallen heroes in communities throughout the state. Today and every day, we are grateful for their sacrifice and for the Gold Star Families who continue carrying their legacy forward. 🇺🇸

Our 13th annual Quest for Texas Best is officially ON! We’re looking for the most innovative and unique Texas-made products to join our shelves. Whether it’s a household essential, a beauty breakthrough, or a snack that everyone needs to try, we want to see it!

🏆 Grand Prize: $50,000 and a spot on H-E-B shelves.
📅 Deadline to apply: April 22, 2026.

H-E-B Is Searching for the Best Products in Texas—Is Yours One of Them? Every small business has a moment—that spark when something handmade, homegrown, or passed down through generations suddenly feels bigger than a side hustle. Maybe it starts at the kitchen table. O…