FinOp Group
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Does your law firm really know what it's spending on marketing?
One of the biggest blind spots Greg Critchfield sees in law firms isn't advertising spend—it's the hidden cost of partner and attorney time.
Many firms say they don't have a marketing budget because most of their business comes from referrals, networking, and conferences. But every hour spent building relationships, attending events, and generating new business is time that isn't being billed to clients.
If you're not tracking that time, you're not seeing the full cost of your marketing efforts.
In this clip from The Growth Switch Podcast, Greg discusses why untracked business development time may be one of the biggest marketing blind spots for law firms.
▶️ Watch the full episode: https://bit.ly/43ENRXq
06/05/2026
Practicing active listening skills is one of the easiest ways to strengthen your relationship with your clients by establishing a sense of trust. Clients feel that not only are they being listened to but also heard, which means they are much more likely to put their trust in you moving forward.
05/29/2026
Asking your previous clients for feedback and sharing this on your website and social media platforms is a great way to establish trust and credibility with new clients. This is because it gives you the chance to back up the promises you are making, encouraging them to put their trust in you moving forward.
05/28/2026
Is non-legal work holding your law firm back?
Your team needs to focus on client services, not admin and accounting. Let us manage your finances so you can outpace the competition. Get in touch today! https://bit.ly/3Gyoucy
05/27/2026
At FinOp Group, we have years of experience in helping law firms master their finances and take their companies to new heights, whether you need a hand with bookkeeping, payroll management, or tax planning.
Get in touch today! https://bit.ly/3Gyoucy
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4530 Tennyson Street
Denver, CO
80212
Opening Hours
| Monday | 8am - 5pm |
| Tuesday | 8am - 5pm |
| Wednesday | 8am - 5pm |
| Thursday | 8am - 5pm |
| Friday | 8am - 5pm |
