Digitali Design
10/25/2022
WHAT’S BETTER THAN A CHECKLIST?!
Here are *5* questions that your website MUST answer, because let’s be real, your website is a TOOL, not a glossy brochure:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✔ WHAT DO YOU DO? “I do ___ for ____ to help them ___” (Make this REAL clear and put it right at the top of your site, pretty please.)⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✔ HOW DO YOU DO IT DIFFERENTLY OR BETTER THAN ANYONE ELSE? We already know you’re special. Tell us about it.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✔ WHY DO YOUR CLIENTS CHOOSE *YOU*? (hint: insert testimonials here!)⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✔ CAN YOU DO THAT FOR *ME*? How are you filling a specific need for your clients? How do they know you get it?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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✔ WHAT’S ONE CLEAR NEXT STEP? Schedule a consult? Inquire here? Don’t hope they figure it out. Tell them what to do! Ask for the sale, baby.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you don’t do anything else here, make sure you get #1. It’s incredibly important that your brand statement is CLEAR. Like a caveman or a 12 year old (or a 12 year old caveman?!) could understand what you do and who you serve by looking at your website.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Was this helpful?! Want more checklists like this? Let us know!⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
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