JD Consulting

“There is a clarity about September… the sun seems brighter, the sky more blue, the white clouds take on marvelous shapes; the moon is a wonderful apparition, rising gold, cooling to silver, and the stars are so big.”
- Faith Baldwin
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I'm so humbled to be included in Vox's article, "What a meatless future could mean for farmers"...

"But converting steel barns intended for growing chickens into places to grow h**p or mushrooms requires extensive planning to get right, explains Jeri Devereaux, a business consultant and vegan who works with farmers making that transition. Farmers can’t afford to have gaps in the concrete floors, for example, since these could interfere with the delicate climate conditions needed to grow mushrooms, she noted.

Another major challenge to such a pivot is that the plant-based industry just can’t match the predictability of the contract meat business. With chickens, you grow just one uniform product in the same way and sell it to one guaranteed buyer. The market for alternatives, be it h**p, mushrooms, or microgreens, is more volatile."

Read the entire article here:

What a meatless future could mean for farmers A plant-based food system would be a win for animals and the environment. How workers would fare is less clear.