GACEP

We are pleased to announce a new episode of the Thought Leadership Podcast Series, The CX Live!, hosted and produced by GACEP member, Darby Mason-Werner, as a service to her fellow members. Visit the Podcasts page here https://www.gacep.com/podcasts for a direct link to this episode as well as past episodes.

Episode 95: Kinetic Environments: Turning Motion into Emotion with Matteo Mosca

Born from a passionate presentation sharing his joy for creative technology, our latest episode features Matteo Mosca, CEO and Founder, at Leva (Impossible) Engineering. Matteo shares how crafting meaningful moments pushes their team to explore how people process the world around them; how the brain interprets movement, light, sound, and space, shaping emotion and memory. He explains how each project begins by understanding what the client wants their guests to feel, remember, and carry with them long after they leave. In our discussion, Matteo defines key elements to designing kinetic environments that bring guests into an ‘awake state of wonder’, capturing their attention and fostering greater participation. He also encourages us to think of this approach as a new language that speaks to both logic and emotion.

Enjoy!