Fisher Design

Have you ever wondered about how a brand's packaging affects your sense of touch and might influence your decision to purchase? This study from Clemson University sheds some light on the importance of that aspect of package design. For example, touching a premium package just twice makes shoppers 50% more likely to buy it, and at four touches, it’s 90%!
https://hubs.li/Q04cQVKh0

So great seeing old friends and making new ones at Global Pet Expo in Orlando. If we missed you at the show, drop us a line and let us know what you’ve been up to!