Flint House

Throwback to this branding & print collateral designed for a cute little floral shop. 🌿 Their color palette is one of my favorites to date — it was thoughtfully selected to make a statement, while still complementing Tropica’s beautiful greenery.

One of the most common mistakes we’ve noticed in branding (especially within small business branding) is when businesses forget to focus inward. While the outward visuals definitely play an important role in branding, they can prove to be ineffective if they aren’t based on an internal focus. When businesses center their focus inward (defining brand values, identifying their target market, setting a clear vision, etc.) the outward will in turn have a chance to more accurately and effectively represent their brand. 🖤
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Hand-drawn mark from a recent branding project. 🌲 Love that paring of refined type with a more organic illustration.

Hey friends 👋🏼 I’m Jessie, the founder and creative director here at Flint House. I’ve been working hard behind the scenes the past few months prepping some exciting new changes to Flint House, like new service offerings, a new website, and some awesome content to share on our social media channels! So gear up! Fall is all about change, and I can’t wait to show you all so soon. 🖤