Beyond Design, Inc.

I was reading an article this morning about Snap's new Specs, and it got me thinking about the different ways companies are approaching smart glasses.

Meta makes glasses that people are comfortable wearing every day.

Apple took a different path with Vision Pro, pushing what's possible with mixed reality.

Now Snap seems to be trying to find the middle ground. Specs delivers augmented reality in a form that's more wearable than a headset, but still far from looking like everyday eyewear

The technology is impressive, but it also highlights one of the biggest challenges in product design: balancing capability with wearability.

The products that succeed are the ones people are willing to use every day.

I'm curious to see which approach ultimately connects with consumers.