Epic Made
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06/26/2026
Great packaging is more than great design.
Chris Overlay breaks down the art and science behind craft beer labels, shelf appeal, and what drives purchasing decisions in crowded markets.
Watch the full episode with Chris Overlay, Founder and CEO of GetHoptimized and Carl Cleanthes here:
https://www.epicmade.net/resources/scaling-digital-strategy-chris-overlay
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