Stitch Design Co.

Brand identity for Wildsam, an American travel brand telling true stories of place through a growing collection of pocket-sized field guide. The wordmark letterforms reflect the brand’s bold, modern spirit. The logomark combines the “W” from Wildsam and a compass needle, nodding to its role as a guide for those seeking more soulful exploration. A series of icons represents the nostalgic feeling of road tripping, and the brand’s mission to immerse people in the sights, stories, and soul of a place.

Signage for Rancho Lewis, a true boarder cuisine experience in Charleston, SC. A custom collection of hand painted illustrative murals and bold neon signage draw you into a cohesive brand experience that guests can see, touch, taste, and feel.