DELVE

Looking for more advanced ecommerce reporting capabilities?

In Google Analytics 4, a wide range of new dimensions and metrics are now available to help you gain them.

DELVE Web Analyst Adam Głębickii has written an article breaking down all the key details.

Check it out here: https://hubs.ly/Q021tCM10

When we surveyed 308 CMOs at leading brands across Europe and the US, they told us they are facing urgent challenges:

Organizational pressure to deliver improved business results, i.e. do more with less
Limited resources due to rising costs and economic uncertainty
Technological complexity with more digital stack decisions to make than ever
Talent gaps to plug with harder-to-come-by competencies

In response, we prepared a set of strategic recommendations for digitally transforming their operations to come out on top in today's tough economic conditions.

Download the full survey report for details: https://hubs.ly/Q021bYmP0

DELVE Warsaw's summer party was a blast! It was great getting to know the personal side of people we work with every day.

Delighted to have had Greg Sobiech, Lindsey Craig, Irina Nosal, and Andy Semenihin in town to share in the night of festivities on the bank of the Vistula River.

Good refreshments, killer dance moves, and an outstanding crowd!

Has your company already had a summer get-together? Were everyone’s smiles as big as ours? 🙂

Wondering why you can't select some familiar rules-based attribution models for new conversion actions? is going all in on AI-powered data-driven attribution.

In his blog article, DELVE Head of Web Analytics Dmitry Zelenko fills you in on the back story behind this move and offers his recommendations for responding.

Read the article: https://hubs.ly/Q01YNKzd0