SHIFT Communications

/𝗼𝗻 𝗹𝗼𝗰𝗮𝘁𝗶𝗼𝗻 at TD Garden, deepening McDonald’s community connections at Noche Latina Night.

We supported , presenting partner of the event, in hosting a group from local leadership development org Sociedad Latina for a panel discussion feat. Celtics + McDonalds Latinx leaders (incl. owner/operator George Gomez).

The group also enjoyed a Celtics HQ tour, McDonald’s food spread and surprise visit with swag bags from Grimace.

Then we shifted to a content shoot for future promotions and game-time activations (concourse tabling, fan photos, an on-court McDonald’s fry toss and more).

All in a day’s work!

consumer public relations | consumer PR agencies | B2C PR agencies

Feeling thankful to help bring so many deserving, fun, inspiring narratives to market, from clients old and new.

Here’s a fun look at a few brands we added this year, with more to share soon about some we’ll be working with from exciting corners of tech and AI.

(added PR to AOR work) (added representation of 5 new states) & Ease.io & Natural Pet Food Group

We recently welcomed a group of PRSSA members to our office to talk about breaking into and working in this field. And it wasn’t just the students who benefited.

Thanks to their pointed questions, it was also a great opportunity for us to step back and think about all the ways we stay strategic, creative and up-to-date on the ever-changing landscape for storytelling. And to reflect on some areas we want to grow in, too.

SHIFT life lately: loving our *new* office neighborhood (the Waterfront).

Shoutout to our culture crew for finding the loveliest rooftop views and a time for us to connect outside of work ⭐️

Closing out the week on a high note. Proud of our teams and all our peers in the Boston PR community for the work recognized at the Bell Ringers.

Amazing to see the spectrum of creativity and RESULTS, all of which showed what how much of a business-driver and strategic investment PR truly is.